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Lumen Studio
Creative agency · 12 people · São Paulo, BR
Lumen Studio designs identity systems for consumer brands. Their proposals had to look better than their clients' websites. With Dataroom's white-label and custom-domain stack, they doubled their average project size in six months.
Custom domain per client
proposals.lumen.studio with each client's subdomain. Wildcard SSL. No Dataroom mention anywhere.
Rebuilt the proposal
Custom typography, embedded video case studies, interactive ROI calculator tuned to the client's industry.
Tracked attention
Per-page heatmaps. When the CMO re-read the team page, account manager booked a call within the hour.
Won more, won bigger
Win rate climbed from 38% to 62%. Average project size grew 40% as clients trusted the upgrade tier.
“Our proposals look better than our clients' websites. That's the bar.”
60-day trial, every feature, no card.